The Do’s and Don’ts of Social Media Prizes

Social media is a hugely powerful tool. At your very fingertips you have access to a potentially worldwide audience, all champing at the bit to consume original and creative content, so you should certainly be using it in advertising your latest prize promotions. Tread carefully though, because the Twittersphere (or indeed the Facebook, LinkedIn and G+


Prize Draw & Competition Check-List!

So you’ve got a great idea for a prize draw or sweepstakes and you’re eager to get started. That’s great! But it’s worth taking a step back before leaping in headfirst. Here are a few questions it’s worth asking yourself before delving into the world of prize promotions and competitions!   Why? It may sound


Building Brand Inspired Memories

If you’ve chosen a holiday, weekend break or overnight experience for your next prize promotion or incentive, you’ve already made one important step toward a successful outcome. It’s not necessarily about offering something that people can’t organise for themselves – although sometimes the prize has so much ‘wow factor’, they really can’t. It’s the time

Lower Manhattan Skyline, Manhattan

Nothing Beats New York As A Prize Winning Destination

When it comes to choosing a once-in-a-lifetime prize destination, New York has it all. So iconic that it can be instantly recognised in a single photo, yet packed with an endless array of unique and aspirational experiences that make it the ultimate city break. With its universal appeal, New York can deliver something truly special

Let's Do Lunch - ITV - Amalfi Coast Prize

Winner Management – The Importance of Shiny Happy People!

It’s no surprise that prizes are such a popular feature of modern day marketing campaigns. The most successful are carefully thought out to engage customers, increase awareness and boost sales by offering brand led experiences that are as aspirational as they are attention grabbing. But our work doesn’t end once the competition has been devised,

portrait of a young couple in their living room in  christmas eve the young woman with santa hat on head smiled in opening his gift, a lit Christmas tree in the background

A Prize For Every Occasion

National celebrations can be great partners to prize promotions and incentives. Tie the two in together, and you can ride the celebratory coat-tails all the way to success. Christmas, Valentine’s Day, Halloween and their counterparts are worth billions to UK retailers and with so much money flying around, it makes sense to make the most